A real pricing framework for sourdough microbakers that covers ingredient costs, labor tracking, overhead, and channel-specific pricing. Includes actual dollar amounts, batch size economics, and the formula profitable operators use to set sustainable prices.
8 min read
A fill-in worksheet for pricing cinnamon rolls by the pan or the dozen — classic, frosted, and gourmet — plus one fully worked example and what rolls are actually selling for right now.
8 min read
Holiday pie season can make or break your year as a home baker. This post breaks down the real costs behind every 9-inch pie, shares pricing data from 14 home bakers, and gives you a formula to make sure every pie clears at least $25/hour for your labor.
11 min read
Your first custom cake order won't come from Instagram — it'll come from a specific outreach strategy you can execute this week. Here's the exact launch cake method, real pricing benchmarks, and the system that turns one order into five.
11 min read
Nine customer acquisition channels for home bakers, ranked by cost, weekly time investment, and real conversion rates. Includes a decision framework for choosing the right mix based on your product type, available hours, and whether you need orders this week or steady income in 90 days.
10 min read
Most home bakers post beautiful photos on Instagram and hear crickets. These 7 specific tactics — from rebuilding your bio as a storefront to tracking which posts actually generate orders — turn scrollers into paying customers without eating your entire week.
9 min read
Most home bakers get TikTok wrong by chasing views instead of local orders. These 7 tactics — from location tagging to strategic pricing in your videos — show you how to turn TikTok into a real order channel, with a realistic 30-day launch plan and time investment breakdown.
10 min read
Your phone photos are either making you money or costing you orders. Learn the exact lighting setup, camera settings, styling tricks, and 90-second editing workflow that help home bakers take professional-looking baked goods photos without spending a dime on gear.
10 min read
