Our Story
BakingSubs was born from a simple yet relatable moment in the kitchen.
My partner Maddy, an avid home baker, realized she was out of a key ingredient and most of the substitutions she found online were vague or unreliable. To top it off, none of them gave her the confidence to bake around different dietary needs.
As we kept baking, we realized we weren't alone. Thousands of home bakers struggle with food allergies and sensitivities — to gluten, dairy, eggs, nuts — and can't afford to "wing it" when it comes to ingredient swaps.
So we created BakingSubs: a science-backed platform that helps home bakers find tested, reliable substitutions tailored to their dietary restrictions.
Our Vision
We believe that food restrictions shouldn't mean recipe failures. Our goal is to be the most trusted substitution resource for gluten-free, dairy-free, egg-free, and allergen-friendly baking.
We're not just telling you what to swap — we help you understand why a substitution works so you can bake with confidence every time.
What makes us different?
- ✅Substitutions tested by real home bakers
- ✅Tailored advice for allergen-conscious baking
- ✅Clarity on how swaps affect texture, flavor, and structure
- ✅Easy-to-use tools built around real recipes and real needs
Our Mission
"To make baking more accessible, inclusive, and stress-free by offering science-backed substitution guidance for people with dietary restrictions."